Course Overview

The programme starts from the fundamentals of marketing, focusing on laying a strong foundation in Marketing and Digital, with covering essential concepts of marketing like segmentation, targeting & positioning, advertising & sales promotions, integrated marketing communications, product & brand management, digital models & channels.

What You'll Learn in This Course:

• Basics Of social Media Marketing
• Grow a Business Online From Scratch
• Make Money as an Affiliate Marketer
• Start Your Own Digital Journey As Freelancer

Program Module:

Covering major online marketing topics and comprising clear-cut lectures & practice activities - this course is "incredible value for money!" as one student said. We'll cover: Market Research. Ask 3 simple questions to validate your business idea. Build a world-class website in 1 hour without any coding. Build a mailing list of 1000 people from scratch. YouTube Marketing. Drive traffic & sales with simple "how to" videos. Social Media Marketing (Instagram, Facebook, Twitter, Pinterest & Quora). Linkedin Marketing. Go viral on Linkedin and 400x your connections. App Marketing. Discover multiple Ways To Promote Your App. Google Adwords. Avoid common mistakes and set up profitable campaigns the first time. Facebook Ads. Make money with Facebook Ads without spending a fortune. Google Analytics. Improve your marketing with Google Analytics data. By the end of this course, you will be confidently implementing marketing strategies across the major online marketing channels.